Serpstat

Verified

Serpstat is an all-in-one SEO platform that provides keyword research, competitor analysis, rank tracking, and site audit capabilities. It offers comprehensive digital marketing insights at an affordable price point.

4.4
Overall Rating
Freemium
seo
affordable
keyword-research
competitor-analysis
rank-tracking
site-audit

Quick Stats

Starting Price$69/mo
Categories4
Last Updated9/27/2025
Free PlanYes

Rating Breakdown

Ease of Use4.3/5
Features4.2/5
Value for Money4.8/5
Customer Support4.6/5
Data Accuracy4.1/5

Features & Capabilities

Available Features

Website Traffic Analysis
Traffic estimation and analysis
Keyword Research
Comprehensive keyword analysis tools
Backlink Analysis
Backlink profile monitoring
Competitor Analysis
Detailed competitor research
Site Audit
Technical SEO audit capabilities
Rank Tracking
Position monitoring tools
Content Marketing
Content analysis and optimization
PPC Research
Pay-per-click advertising analysis

Pros & Cons

Pros

Very competitive pricing
Comprehensive feature set
Good database coverage
User-friendly interface
Regular feature updates
Excellent customer support

Cons

Smaller database than top competitors
Limited advanced filtering options
Some features require higher plans
Interface can be slow at times

Best Use Cases

Budget-conscious SEO professionals
Small to medium agencies
Content marketers
PPC specialists
Website owners doing SEO

Target Audience

seo professionals
small businesses
agencies
budget conscious

User Reviews & Feedback

4

3 reviews

Rating Breakdown

5
1
4
1
3
1
2
0
1
0

Highlights

Most Helpful

Perfect for agencies on budget

Users Love

Ease of use

Recent User Reviews

Ahmed H.Egypt
Verified
Aug 10, 2025

Perfect for agencies on budget

Serpstat has been a game-changer for our agency. We get most of the features of expensive tools at a fraction of the cost. The API access is also very useful for reporting.

9 people found this helpful
Vladimir K.Russia
Verified
Sep 8, 2025

Good SEO tool with competitive pricing

Serpstat offers good value for money compared to other SEO tools. The keyword research and competitor analysis features are solid. Some advanced features could be improved.

7 people found this helpful
Maria C.Spain
Aug 25, 2025

Decent alternative but lacks some features

It's a reasonable alternative to more expensive tools like Ahrefs or SEMrush. However, the data freshness and database size aren't quite at the same level. Good for smaller projects.

4 people found this helpful

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