Euromonitor International

Global market research company providing strategic market analysis, consumer insights, and industry reports across 100+ countries.

The problem it solves: What are consumer and market trends in countries I want to enter? Global market sizing and industry intelligence reports.

Paid
4.0on G2 (11 reviews)
market-research
consumer-insights
global
enterprise

Our verdict: is Euromonitor International right for you?

Use it if: Global brands and researchers needing Passport's cross-country consumer and market data for strategic planning and market sizing.

Skip it if: SMBs or anyone needing competitor digital/website traffic data or fully source-transparent, granular figures.

Biggest caveat: It is an expensive enterprise subscription, and reviewers caution the modeled figures may not tie exactly to real consumption and should be treated as directional.

Pricing Facts

Starting Price$5000/mo
Free PlanNo

Ratings Across the Web

G24.0(11)

Scores from public review platforms, checked 2026-07-12. We don't rate tools ourselves.

Does it replace SimilarWeb?

Euromonitor International is a complementary tool — here's why it can't stand in for SimilarWeb's competitor intelligence.

Traffic estimates for any website
Channel breakdown (direct / referral / social / paid)
Keyword & search intelligence
Ad & creative intelligence
Mobile app intelligence
Audience demographics & interests

Features & Capabilities

Available Features

Market Data
Global market data
Consumer Research
Consumer insights
Industry Analysis
Sector reports
Country Reports
100+ countries
Custom Research
Bespoke projects

Pros & Cons

Pros

Global coverage
Consumer focus
High quality
Detailed data

Cons

Very expensive
Enterprise-only
Long contracts

Best Use Cases

Global market research
Consumer insights
Market entry
Strategic planning

Target Audience

enterprises
consultants
cpg companies
fmcg brands

What Real Users Complain About

Negative feedback found on public platforms — because every tool has trade-offs, and vendors won't show you these.

The data doesn't match exactly to consumption dollars because it's obtained in a very obscure way

G2, 2024-08

Ready to Try Euromonitor International?

Visit Euromonitor International's website to learn more about their pricing and features.